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Privacy Policy

Last Updated: October 16, 2026 • Effective Date: January 1, 2026

At YumAroma (accessible from https://yumaroma.com/), one of our main priorities is the privacy of our visitors. This Privacy Policy document outlines the types of information that is collected and recorded by YumAroma and how we use it.

If you have additional questions or require more information about our Privacy Policy, do not hesitate to contact our data privacy officer via our Contact Page or by email at privacy@yumaroma.com.


1. Consent

By using our website, you hereby consent to our Privacy Policy and agree to its terms.

2. Information We Collect

The personal information that you are asked to provide, and the reasons why you are asked to provide it, will be made clear to you at the point we ask you to provide your personal information:

  • Direct Communications: If you contact us directly via our contact form or email, we may receive additional information about you such as your name, email address, phone number, the contents of the message and/or attachments you may send us, and any other information you may choose to provide.
  • Newsletter Subscriptions: When you subscribe to our recipe digest, we collect your email address solely to deliver culinary inspiration, new recipes, and seasonal meal plans. You can unsubscribe at any time via the one-click link in every email.

3. Log Files & Analytics

YumAroma follows a standard procedure of using log files. These files log visitors when they visit websites. All hosting companies do this as part of hosting services' analytics. The information collected by log files includes internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of the information is for analyzing trends, administering the site, tracking users' movement on the website, and gathering demographic information to improve site performance and user experience.

4. Cookies, Web Beacons & Advertising Partners

Like any other website, YumAroma uses "cookies". These cookies are used to store information including visitors' preferences, and the pages on the website that the visitor accessed or visited. The information is used to optimize the users' experience by customizing our web page content based on visitors' browser type and/or other information.

Google DoubleClick DART Cookie

Google is one of the third-party vendors on our site. It also uses cookies, known as DART cookies, to serve ads to our site visitors based upon their visit to yumaroma.com and other sites on the internet. However, visitors may choose to decline the use of DART cookies by visiting the Google ad and content network Privacy Policy at the following URL: https://policies.google.com/technologies/ads.

Third-Party Ad Servers & Networks

Third-party ad servers or ad networks use technologies like cookies, JavaScript, or Web Beacons that are used in their respective advertisements and links that appear on YumAroma, which are sent directly to users' browser. They automatically receive your IP address when this occurs. These technologies are used to measure the effectiveness of their advertising campaigns and/or to personalize the advertising content that you see on websites that you visit.

Note that YumAroma has no access to or control over these cookies that are used by third-party advertisers.

5. CCPA Privacy Rights (Do Not Sell My Personal Information)

Under the California Consumer Privacy Act (CCPA), California consumers have the right to:

  • Request that a business that collects a consumer's personal data disclose the categories and specific pieces of personal data that a business has collected about consumers.
  • Request that a business delete any personal data about the consumer that a business has collected.
  • Request that a business that sells a consumer's personal data, not sell the consumer's personal data. YumAroma does not sell personal information to third parties.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.

6. GDPR Data Protection Rights

We want to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

  • The right to access: You have the right to request copies of your personal data.
  • The right to rectification: You have the right to request that we correct any information you believe is inaccurate or incomplete.
  • The right to erasure: You have the right to request that we erase your personal data, under certain conditions.
  • The right to restrict processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
  • The right to data portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

7. Children's Online Privacy Protection Act (COPPA)

Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity. YumAroma does not knowingly collect any Personal Identifiable Information from children under the age of 13. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records.

8. Contact Our Data Protection Team

If you have any questions or suggestions about our Privacy Policy, please reach out to us:

  • Email: privacy@yumaroma.com
  • Website: https://yumaroma.com/contact/
  • Editorial Office: YumAroma Test Kitchen, 100 Culinary Arts Way, Suite 400
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